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At Groops, everything starts with people.

At Groops, everything starts with people.

Psychologist-led. Platform-powered. Grounded in organizational psychology.

Psychologist-led. Platform-powered. Grounded in organizational psychology.

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Our Story

Built and run by experts in psychology.

Our Story

Built and run by experts in psychology.

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Dr. Bobbi Wegner
Groops Founder & CEO
We help teams see the dynamics that drive performance, and strengthen them.

Our Groops team is led by Dr. Bobbi Wegner, a psychologist, author, and lecturer at Harvard who specializes in Industrial-Organizational Psychology. With years of experience working at the intersection of research and real-world impact, Dr. Bobbi has built a team of psychologists who bring both academic rigor and genuine care to every session.

We all hold Master's or Doctorate degrees in psychology and are committed to helping people feel and function better at work through improved collaboration.

What makes Groops different is the way we combine deep psychological expertise with smart technology and AI. Our approach is practical, scalable, and grounded in what really matters: stronger relationships, healthier teams, and better results.

We believe expert support shouldn’t be limited to executives or elite performers. Every team deserves access to tools and guidance that help them thrive.

We're here to make that possible.

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We envision a world where teams are the best part of the job.

Our Values

How we show up for our clients.

Our Values

How we show up for our clients.

Say the hard thing.

What happens in Groops stays in Groops.

Human at heart, tech serves.

Meet people where they're at.

Think deeply, make a move.

Focus on the team.

Groops for Teams and Leaders

Ready to unlock your team’s potential?

Team and one-on-one coaching with Groop Guides, available 24/7.

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Groops for Teams and Leaders

Ready to unlock your team’s potential?

Team and one-on-one coaching with Groop Guides, available 24/7.

Free Quiz