Team Coaching. Psychologist Led.

We deliver team coaching and leadership development using the same psychology approach elite sports teams rely on — strengthening trust, communication, and execution for distributed and high-growth companies. Psychology-led. AI-powered. Measurable results.

Backed by Harvard’s Institute of Quantitative Social Science.

insights95%

        of teams report increased trust, cohesion, and clarity
within 90 days.
      

Start building better teams

Our Programs

Team Development with Groops

Elite sports teams don't wait until they're broken to work with a team psychologist - they optimize continuously for competitive advantage. We bring that same approach to companies.

We start with a team diagnostic to identify exactly where performance breaks down: misaligned goals, unclear communication, or trust gaps. From there, our coaching and insights help distributed teams, hybrid teams, and scaling companies strengthen execution, clarity, and coordination - fast.

Less friction. Faster execution. Measurable competitive advantage.

    
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    Most team problems aren’t personal, they’re patterns.

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See how the program works

Leadership Development for New Managers

    
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Leadership isn’t about knowing more, it’s about knowing yourself.

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Strong leaders optimize team performance, then learn to develop others to do the same - just like moving from player to coach.

Groops for Emerging Leaders blends assessments, coaching, and real-time insights to help new managers understand their leadership style, clarify their team's goals, and learn how to strengthen communication, build accountability, and drive results with confidence.

Sharpen your leadership. Accelerate your team's performance.

Start your leadership journey

Advanced Leadership Development

You've been leading long enough to know how to lead - now you're scaling teams and optimizing performance across the organization.

Groops for Advanced Leaders helps experienced managers evolve from day-to-day management to leading at scale. Through assessments, coaching, and insights, leaders learn to align strategy and execution across multiple teams, drive performance through others, and build high-performing organizations that execute consistently.

Optimize your leadership. Build teams that execute.

    
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    Resetting your leadership style isn’t failure, it’s evolution.

Lead with more intention

How It Works

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Groops applies the same approach elite sports teams use with their psychologists - measuring trust, communication, alignment, and cohesion to optimize how teams perform together.

We focus on three elements: understanding yourself, understanding your team, and tracking team functioning in real time. It starts with team and individual assessments and continues with regular pulse checks. Group coaching, optional 1:1 coaching, and regular check-ins keep cohesion strong and progress measurable.

Explore our proven method

Why Groops

High-growth and distributed teams face the same challenges elite sports teams do: miscommunication under pressure, misalignment when scaling fast, and friction that slows execution. Groops brings the same team psychology approach used by championship teams to optimize trust, cohesion, and performance.

One-off workshops are like running a single practice session. Elite teams work with psychologists throughout the season to maintain peak performance. Groops embeds that same ongoing system - measuring cohesion, coaching teams consistently, and tracking progress with evidence-based insights.

Our approach helps teams strengthen communication, retention, and execution without complexity - for all teams, not just executives. Small gains in cohesion can save hundreds of thousands per team per year through improved trust, reduced friction, and measurable outcomes.

The Real Impact Our Clients Report

Real, measurable results from teams using Groops to align people, purpose, and performance.

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+10% Cohesion

Teams report a 10 percent increase in cohesion and connection after using Groops.

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+25% Leadership

Clients saw a 25 percent improvement in their leadership skills after Groops coaching.

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+83% Satisfaction

83 percent of participants rated Groops positively and would recommend it to others.

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+Cost Savings

Even modest gains in retention and engagement can save hundreds of thousands per team per year.

What Sets Us Apart

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Psychologist-Led

Grounded in evidence. Guided by experts.

Our programs are designed and led by experts with Master's and Doctorates in psychology — the same rigorous approach elite sports teams use to optimize performance, communication, and team dynamics.

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AI-Powered

AI that learns what your team needs most.

Our AI surfaces patterns in team dynamics that leaders can't always see — identifying friction points, communication gaps, and opportunities to strengthen cohesion before they slow you down.

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Measurable Impact

Real metrics. Real ROI.

We track the psychological drivers that predict team performance: trust, cohesion, communication, and psychological safety. You get clear data on what's improving and where to focus next.

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Built to Scale

One System. Every level of your organization.

We work across your entire organization — from teams to emerging leaders to executives — using one unified framework that measures and strengthens cohesion at every level.

Who We Work With

Here are a few of the companies we’re changing team by team.

“From our very first meeting with the Groops team, it was clear this was a partnership that would make GeoBlue better. The results speak for themselves, we saw a 20% increase in our participants’ sense of belonging and connectedness from the start to the end of the program. We strongly believe in the Groops program and have made it a key part of our ongoing commitment to leadership development."

Sam Kling, Director, People & Cultural Transformation, GeoBlue

“I would use Groops again with any future group I’m part of. It helped us feel closer and more open with one another. Since then, we’ve had more communication, more respect, and a shared understanding that we’re all growing together, and we’re not alone."

Karli Palasota, Manager, Cafe Elite

“With our team spread across the globe, Groops created a safe space for connection, vulnerability, and growth. The sessions sparked powerful conversations and significantly improved how we communicate and empathise with each other. We saw up to a 30% lift in engagement, connection, and intent to stay, and I wouldn’t hesitate to recommend Groops to others across GE and beyond."

Omar Murywed, Senior Director, Product & Innovation, GE Power

What Our Clients Say

For teams that want to execute at a higher level and leaders ready to optimize performance through stronger team dynamics.

High performing teams invest in team psychology. Let's optimize yours.

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